CELEBRITY
Travis Kelce’s Managers are Worried That He is Getting Too Famous Because of the Wild Romance with Taylor Swift And Plans to Take “Serious Measures” for Control
Kelce’s celebrity profile hit dizzying heights in 2023 amid his romance with Taylor Swift, with the A-List couple dating since the summer.
But he already had an established level of fame both on and off the football field, which has been carefully curated by his managers, André and Aaron Eanes
The Eanes brothers, who run A&A Management and signed Kelce as the company’s second client, had projected to make the tight end as famous as Dwayne ‘The Rock’ Johnson but now worry his fame might have gone too far.
The increased attention the NFL star has garnered amid his love story with 12-time Grammy Award-winning girlfriend Swift has raised concern within his camp that the world is becoming oversaturated with Kelce.
The Eanes twins told the New York Times that they worry the world could grow numb to the sight of Kelce, if there is too much of him in the media.
The issue has led to a new game plan for 2024, Aaron explained, one that centers around carefully curating Kelce’s brand.
He said the New Year will bring fewer deals with a focus on ‘quality over quantity’ and ‘authenticity first’.
Andre and Aaron have already successfully built up a profile for their Super Bowl-winning client – one that stands out from the average NFL player.
Throughout 2023, Kelce has landed advertisement deals with Pfizer and Experian and even hosting Saturday Night Live.
Back in October, Kelce filed for five trademarks on phrases, including his own name.
In addition to his name, the NFL player is reportedly also looking to trademark his Instagram handle, ‘Killlatrav,’ his signature catchphrase, ‘Alright Nah,’ a reference to his jersey number, ‘Flight 87,’ and ‘Kelce’s Krunch.’
The filings claimed that Kelce will use the trademarks for a variety of purposes, including pins, posters, bobbleheads, clothing and even a cereal.